Louise Brooks is a graphic designer and art director, with more than 15 years experience in the design industry. Ms. Brooks has worked in a range of industries including transportation, utilities, foundations, logistics and media, including, MediaWorks, Billy Bishop Toronto City Airport, PortsToronto, Port of Toronto, BC Hydro, BC Hydro PowerSmart, Lactalis and Telus.
Louise has worked on many award winning campaigns, curated historical exhibits as well as two exhibits of her own works, and enjoys soaking in art and design.
Awards
2022
National Award of Excellence from the Canadian
Public Relations Society
Best Integrated Communications Campaign, COVID-related
Safe Travels Program - Billy Bishop Airport-Restart & Reassure
2020
International Association of Business Communicators (IABC)
Gold Quill Award Winner of Merit
Special And Experiential Events
Billy Bishop Airport-80 years young
2019
Gold National Award of Excellence from the Canadian Public
Relations Society
Best External Publication
PortsToronto 2018 Sustainability Report
Robert Eaton Environmental Award of Excellence
First in Canada-—Commercial
Seabin Pilot Program
2017
Gold National Award of Excellence
Canadian Public Relations Society
Best External Publication
PortsToronto 2016 Sustainability Report
2016
Canadian Public Relations Society
Award of Excellence
Canadian Media Relations Non-Agency
Campaign of the Year
Billy Bishop Toronto City Airport Pedestrian Tunnel Opening
International Association of Business Communicators (IABC)
Gold Quill Award Winner
Media Relations
Billy Bishop Toronto City Airport Pedestrian Tunnel Media Campaign
International Association of Business Communicators (IABC)
Gold Quill Award Winner
Best Special Event-2016
Sail In Cinema
Airports Council International (ACI-NA) 2016 Excellence
Airport Marketing, Communications, and Customer Service Award
Best Marketing Campaign in North America in the Small Airports category for the multimedia
“It’s My Airport"
International Association of Business Communicators (IABC)
Gold Quill Award Winner
Marketing, Advertising and Brand Communication
“It’s My Airport"
Relevant Work History
Ascend Design House
March 2020 - Current (2 years & 3 months)
Creative Director, Marketing and Design Specialist
Pacific Toyota
November 2021—June 1, 2022 (8 months)
Marketing and Design Specialist
PortsToronto (Toronto Port Authority): Billy Bishop Toronto City Airport, Port of Toronto and the Outer Harbour Marina
October 2013—November 2021 (8 years)
Art Director, Graphic Designer, Marketing, Social Media and Sponsorships Event Management
Responsible for the overall visual branding of all advertising and media campaigns for three business units and corporate brands. Created engaging content for 12 digital social accounts (French and English), video, website and DOOH. Developed social media and marketing (SEO and SEM) strategies for increasing follower count and engagement on all social media accounts and reporting.
Graphic Design of all marketing and internal communication materials including; Annual Reports, Communications materials, Sustainability Reports and Master Plans to video creative including AGMs and events.
Website design and project management of special projects, including event management, of the Nike Womens 15K Run, 2015 PanAm Games Torch Relay, Icebreakers, Sail-In Cinema, Doors Open, and media/ribbon cuttings. Sponsorships and community investment management.
Scar Designs
April 2013—October 2013
Freelance Creative Director and Senior Designer
BC Hydro/Accenture Business Services—Vancouver, B.C.
July 2006 —April 2013 (6 years, 11 months)
Graphic Design Services Team Leader, Graphic Designer and Canada Post Contract Management
Managed the BC Hydro Graphic Design Services Department made up of six Senior Graphic Designers (Union), as well as providing graphic design services to my own portfolio and executed two re-brands, website redesign and corporate Intranet.
I also managed the Canada Post direct billing inventory and contract/change management. I also managed and coordinated all media buys for print and radio, including PSA. Staff scheduling, hiring/interviewing, performance management and special events including the sponsorship of the 2010 Winter Olympic Games in Vancouver.
Graphic Impact—Auckland, New Zealand
Client: Astro Mediaworks
1999 – June 2006 (7 years, 3 months)
Team Leader and Senior Graphic Designer
Commercial Signs and Screen-printing —Tauranga,
New Zealand
1996—1998 (2 years, 5 months)
Graphic Designer
A few of the brands I have worked with:
